david thamus

Nouvel article créé

7 ré

From Questions to Intelligence: How CAPI Services Improve Field Research in a Digital-First World | #capi Services

From Questions to Intelligence: How CAPI Services Improve Field Research in a Digital-First World

CAPI is an interviewer-administered survey method where responses are entered directly into a tablet, smartphone, or laptop during the interview. Compared with paper-based surveys (PAPI), CAPI reduces manual errors, improves standardization, and makes monitoring easier.

Aimer

Commentaire

Partagez

Nouvel article créé

Why Expert Interviews Strengthen Market Insights | #expert Interviews # Industry expert insights # Expert-driven analysis # Expert research interviews # In-depth expert discussions # Thought leader insights # Expert consultation insights

Why Expert Interviews Strengthen Market Insights

One of the most effective approaches in qualitative research is expert research interviews. These are structured interviews with seasoned professionals provide depth, context, and foresight that go far beyond the findings of a typical study.

Aimer

Commentaire

Partagez

Nouvel article créé

1 w

The Power of Secondary Research in Market Understanding | #market Intelligence Research # Competitive Intelligence Research # Industry Analysis Services # Market Sizing and Estimation # Secondary Research Services # Secondary Market Research # Competitive Landscape Analysis

The Power of Secondary Research in Market Understanding

Secondary research is the systematic use of existing information to answer a business question, without generating new data through surveys, interviews, or field experiments.

Aimer

Commentaire

Partagez

Nouvel article créé

5 w

Desk Research: The Secret Superpower for Better Decisions | #desk Research

Desk Research: The Secret Superpower for Better Decisions

Desk research also known as Secondary research is similar to uncovering a treasure chest of insight that’s been hiding in plain view.

Aimer

Commentaire

Partagez

Nouvel article créé

5 w

Decoding Competition: SWOT & Benchmarking Through Market Research | #swot & Benchmarking # Competitive benchmarking and SWOT competitor analysis # SWOT competitor analysis

Decoding Competition: SWOT & Benchmarking Through Market Research

Imagine a business on the edge of the market. There is a vista ahead full of opportunities: new markets to penetrate, new types of products to offer, and new customers to win over.

Aimer

Commentaire

Partagez

7 ré

From Questions to Intelligence: How CAPI Services Improve Field Research in a Digital-First World

1 w

Why Expert Interviews Strengthen Market Insights

1 w

The Power of Secondary Research in Market Understanding

5 w

Desk Research: The Secret Superpower for Better Decisions

5 w

Decoding Competition: SWOT & Benchmarking Through Market Research

Langue